The Motel 6 on the edge of town in Lynchburg, Tennessee earned the nickname “The Red Neck” Motel a long time ago because of the common guest. A fight between longtime neighbors went viral this week and it’s so funny and interesting that Hollywood Producers have approached the fighters in this video with tv contracts. Check it out
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Motel 6 was founded in Santa Barbara, California, in 1962, by two local building contractors, William Becker and Paul Greene. The partners developed a plan to build motels with rooms at bargain rates. They decided on a $6.00 room rate per night (equivalent to $49 in 2017) that would cover building costs, land leases, and janitorial supplies; hence the company name “Motel 6”. Becker and Greene had specialized in building low-cost housing developments.
they wanted to provide an alternative to other major hotel chains, such as Holiday Inn, whose locations were becoming increasingly upscale in quality and price in the 1960s, after starting out with a budget-oriented concept. Becker and Greene spent two years formulating their business model, and searched for ways to cut costs as much as possible. During the chain’s early years, Motel 6 emphasized itself as a “no-frills” lodging chain with rooms featuring coin-operated black-and-white television receivers instead of the free color televisions found in the more expensive motels.
Along with functional interior decor, to reduce the time it took to clean the rooms. The first location in Santa Barbara had no restaurant on-site, a notable difference from other hotels of the era; most locations to this day have no on-site dining, though there is usually a choice of restaurants nearby. As the 1960s progressed, the Motel 6 idea became very popular in the lodging industry and other chains began to imitate the concept, as Motel 6 was slowly beginning to take a small share of the market away from the traditional hotels.
In 1965 Motel 6 opened its 15th property, and first location outside of California, in downtown Salt Lake City, Utah. Realizing the need to move quickly, Becker and Green set out on an ambitious expansion program and had opened its 25th location in Gilroy, California, by 1966. The occupancy rate by then was about 85 percent, well above the industry average, and as a result of their success, Motel 6 became an attractive acquisition target. Becker and Greene sold the chain to an investment group in 1968.
In the early 1970s Motel 6 opened its largest location, Motel 6 Tropicana, in Las Vegas, Nevada. Additionally, the chain moved east and opened a location in Fort Lauderdale, Florida, in 1972. By 1980 Motel 6 had reached 300 locations. It was sold to Kohlberg Kravis Roberts in 1985, who moved the chain away from its “no frills” approach and began including amenities such as telephones and color television. A Motel 6 in Lima, Ohio.
Market share declined throughout the 1980s, in part because of increased competition from other budget hotels. During this time span, it bought out the Sixpence Inn chain in the western U.S., and Envoy Inn (formerly Bargaintel) in the Midwestern United States and Pennsylvania. Regal 8 Motels were acquired in 1991.